
THE JILLY BOX

THE JILLY BOX
The Jilly Box is a thoughtfully curated, quarterly subscription box featuring a selection of Jillian Harris’s favourite products from beloved brands. Since launching, it has become known for its exceptional quality, exclusivity, and incredible value, each seasonal box is valued at approximately $400 CAD but offered to insiders for just $199 CAD. Rooted in its four foundational pillars and core values, The Jilly Box delivers an elevated lifestyle experience to its community every season.
In celebration of its fifth anniversary, The Jilly Box opened subscriptions, giving new subscribers a chance to join the community and access the coveted quarterly box.
To amplify this celebration, The Jilly Box teamed up with kin to develop a strategic public relations plan designed to boost awareness, spark excitement, and expand brand visibility through targeted media outreach.
- Build awareness and generate excitement about The Jilly Box five year anniversary.
- Position The Jilly Box as the most sought-after, conscious and respected subscription box in every home.
- Generate earned media coverage in local & regional publications. Offering media personnel to receive the boxes firsthand.
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Media Relations